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Teflon.
For a Reimagined World.
Everybody knows Teflon as a nonstick pan coating. But it’s also used in a surprising amount of industries.
Teflon’s parent company Chemours tasked us with creating four digital :15s that highlight Teflon’s efficacy in automotive, medical, electronic, and semiconductor applications.
As the target group are design engineers we made an invitation to create — an invitation to do anything from extending the lifespan of a battery to twice as long to, potentially, extending the lives of people by allowing for the kind of refractive quality that makes life-saving surgery possible.
Role:
Art Director
Moodboard
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